Over the past 12 years, I've been involved in many projects in one way or another related to aesthetics.
After graduating from the Kyiv National Taras Shevchenko University and obtaining a master's degree in nuclear physics, I changed direction, taking up graphic design. The next five years were a journey from junior graphic designer to the owner of an award-winning studio.
At the dawn of social media, I created Bad Projects, uniting 8 public pages with a vast audience. The project shaped the cultural background of over 3 million young people and preceded the cultural media boom. Many young artists, designers and editors came into contact with Bad Projects in one way or another.
I went back to design and started Design Business
as a project to simplify communication between design agencies and their clients. The project did not live up to expectations and is currently frozen.
At a time when COVID-19 invaded the planet, I joined Sleeper
— the most successful Ukrainian brand of women's clothing as the Design and Development Director, and a year later accepted an offer for a Chief Marketing Officer role.
At the moment I'm combining the CMO position at Sleeper
with the development of my app, scheduled to launch in 2023.
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